Table of Contents
Modelling the Relationships between Destination Attractiveness, Service Quality, Tourist Satisfaction and Destination Loyalty
Muhamad Nasyat Muhamad Nasir
Abstract: As the first and only global geopark in Malaysia, Langkawi Island is experiencing an unstable and slow growth of international tourist arrivals. The main objective of the present study is to examine the predicting factors that can enhance the island’s destination loyalty by investigating the relationships between destination attractiveness, service quality, tourist satisfaction and destination loyalty. Data from a total of 365 completed questionnaires were analysed using structural equation modelling (SEM-AMOS) in which the research findings supported all hypotheses...
Abstract: As the first and only global geopark in Malaysia, Langkawi Island is experiencing an unstable and slow growth of international tourist arrivals. The main objective of the present study is to examine the predicting factors that can enhance the island’s destination loyalty by investigating the relationships between destination attractiveness, service quality, tourist satisfaction and destination loyalty. Data from a total of 365 completed questionnaires were analysed using structural equation modelling (SEM-AMOS) in which the research findings supported all hypotheses...
Green Practices of Event Management Enterprises in Batangas City
Jeninah Christia B. Pulhin, Noelah Mae D. Borbon
Abstract: Green practices for the event industry may be categorised into energy efficiency, waste minimisation, water consumption, and eco-procurement. Energy efficiency pertains to using less energy to provide the same level of energy by means of a more efficient technology or process. Waste minimisation is a set of processes and practices intended to reduce the amount of waste produced. Water consumption focuses on conserving water through policies and actions implemented by event organisers, suppliers, and attendees. Eco-procurement involves developing supply chains that deliver goods in a way that minimises the impact on the environment...
Abstract: Green practices for the event industry may be categorised into energy efficiency, waste minimisation, water consumption, and eco-procurement. Energy efficiency pertains to using less energy to provide the same level of energy by means of a more efficient technology or process. Waste minimisation is a set of processes and practices intended to reduce the amount of waste produced. Water consumption focuses on conserving water through policies and actions implemented by event organisers, suppliers, and attendees. Eco-procurement involves developing supply chains that deliver goods in a way that minimises the impact on the environment...
The Impacts of Perceived Greenwash Fear on Attitude, Reasons and Green Hotel Patronage Intention
Tan Ling Ling, Norzalita Abd Aziz
Abstract: The perceived greenwash fear impedes the environmental efforts of green hoteliers by making consumers sceptical of their hotels’ sustainability initiatives. This study was conducted to investigate the effect of consumers’ perceived greenwash fear on their attitude, reasons and intention to patronise green hotels...
Abstract: The perceived greenwash fear impedes the environmental efforts of green hoteliers by making consumers sceptical of their hotels’ sustainability initiatives. This study was conducted to investigate the effect of consumers’ perceived greenwash fear on their attitude, reasons and intention to patronise green hotels...
Fortifying Organisational Commitment Through Job-related and Personal Resources: Evidence from the Indian Hotel Industry
Santoshi Sengupta, Anand Verma and Ajay Kumar Saini
Abstract: In recent times, it has become critical for Indian hotels to determine the level of organisational commitment (OC) of their employees and to examine the role of the job and personal resources, in order to capitalise on their human assets’ full potential. This paper aims to determine what and how job-related and personal resources have an impact on the OC of employees working in the Indian hotel industry...
Abstract: In recent times, it has become critical for Indian hotels to determine the level of organisational commitment (OC) of their employees and to examine the role of the job and personal resources, in order to capitalise on their human assets’ full potential. This paper aims to determine what and how job-related and personal resources have an impact on the OC of employees working in the Indian hotel industry...
Sustainable Tourism Development in Vietnam: A case of Hue
Abhishek Singh Bhati, Thanh Hung Nguyen, Anandita Goswami and Zilmiyah Kamble
Abstract: This study aims to further integrate sustainability into the social and cultural practices of Hue. It offers an analysis of current strategies that inform decision-making in Hue’s tourism sector and makes suggestions that could further improve the existing policies. Even though Hue is a city with great potential, it is facing a number of challenges brought on by environmental degradation and uncontrolled urbanisation...
Abstract: This study aims to further integrate sustainability into the social and cultural practices of Hue. It offers an analysis of current strategies that inform decision-making in Hue’s tourism sector and makes suggestions that could further improve the existing policies. Even though Hue is a city with great potential, it is facing a number of challenges brought on by environmental degradation and uncontrolled urbanisation...
Rethinking the Learning Space to Build 21st Century Learning Skills: Bringing Simulation-Based Gamification to the Hospitality Higher Education
Neethiahnanthan Ari Ragavan, Kandappan Balasubramanian and Ruth Sabina Francis
Abstract: The development and growth of Web 4.0 has widened the opportunities for the higher education faculty fraternity to rethink their student learning space. The Industrial Revolution (IR) 4.0 now requires 21st century competencies or skills for industry employability, which in turn has necessitated higher education institutions to produce graduates with these capabilities. In this regard, hospitality educators recognised that introducing educational simulation into their learning space can help their students build 21st century learning skills in a simulated environment...
Abstract: The development and growth of Web 4.0 has widened the opportunities for the higher education faculty fraternity to rethink their student learning space. The Industrial Revolution (IR) 4.0 now requires 21st century competencies or skills for industry employability, which in turn has necessitated higher education institutions to produce graduates with these capabilities. In this regard, hospitality educators recognised that introducing educational simulation into their learning space can help their students build 21st century learning skills in a simulated environment...
Potential of Pakistan’s Tourism Industry in Post-COVID-19 Pandemic Scenario
Atif Sharif Mian
Abstract: The travel and tourism industry has emerged as the engine of global economic and employment growth contributing a hefty US$8.9 trillion or 10.3% to the global GDP and supporting 310 million jobs while earning US$1.5 trillion in tourism exports. Pakistan is blessed with rich tourist attractions including diverse enticing landscape as well as archaeological, religious and cultural heritage. However, due to wars in Afghanistan spilling over into Pakistan and conflict with India as well as the government’s disinterest, the tourism sector remains underdeveloped with a subpar growth...
Abstract: The travel and tourism industry has emerged as the engine of global economic and employment growth contributing a hefty US$8.9 trillion or 10.3% to the global GDP and supporting 310 million jobs while earning US$1.5 trillion in tourism exports. Pakistan is blessed with rich tourist attractions including diverse enticing landscape as well as archaeological, religious and cultural heritage. However, due to wars in Afghanistan spilling over into Pakistan and conflict with India as well as the government’s disinterest, the tourism sector remains underdeveloped with a subpar growth...