Table of Contents

Factors Determining Choice of Full Service Airlines and Low Cost Carriers: The Case of Malaysia
Tuck Sai Boey, Erdogan H. Ekiz & Yusniza Kamarulzaman
Abstract: Air transport is a vital component of the overall travel and tourism industry, and air services have played a major role in the growth of tourism in many parts of the world. Particularly, increasing competition and technology advances have created a challenging environment for airline companies. Thus knowing passenger preferences has become more important than ever...
The Impact of Internships on Students Undertaking Tourism and Hospitality Programs
Scott Richardson & Gareth Butler
Abstract: This paper investigates student’s perceptions of their internship within tourism or hospitality courses. The main purpose of this research is to gain a better understanding of what the current generation of students think about the internship process. Much has been written about the different learning models that are applicable to the education...
Empowering Women through Tourism: A Study of Kullu Valley
Sushma Rewal Chugh
Abstract: This paper examines the issue of women empowerment through tourism in Himachal Pradesh, a predominantly rural state where tourism is a flourishing industry. The tourism industry cannot be visualised without women participating actively in the growth of the industry. The role of women in informal tourism settings such as running home-stay facilities, restaurants and shacks, crafts and handicrafts, handloom, small shops...
Book Review: Noe, F.P., Uysal, M. & Magnini, V.P. (2010). Tourist Customer Service Satisfaction: An Encounter Approach New York: Routledge Press
John T. Mgonja & Clemson University
Provision of high quality service to customers is the central goal that all service businesses struggle to accomplish from time to time. The ability of a service provider to deliver high quality service is considered an essential strategy for success and survival in today’s competition. Service encounter is considered to be one of the factors influencing customer perceptions...
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