Table of Contents
Factors Determining Choice of Full Service Airlines and Low Cost Carriers: The Case of Malaysia
Tuck Sai Boey, Erdogan H. Ekiz & Yusniza Kamarulzaman
Abstract: Air transport is a vital component of the overall travel and tourism industry, and air services have played a major role in the growth of tourism in many parts of the world. Particularly, increasing competition and technology advances have created a challenging environment for airline companies. Thus knowing passenger preferences has become more important than ever...
Abstract: Air transport is a vital component of the overall travel and tourism industry, and air services have played a major role in the growth of tourism in many parts of the world. Particularly, increasing competition and technology advances have created a challenging environment for airline companies. Thus knowing passenger preferences has become more important than ever...
The Impact of Internships on Students Undertaking Tourism and Hospitality Programs
Scott Richardson & Gareth Butler
Abstract: This paper investigates student’s perceptions of their internship within tourism or hospitality courses. The main purpose of this research is to gain a better understanding of what the current generation of students think about the internship process. Much has been written about the different learning models that are applicable to the education...
Abstract: This paper investigates student’s perceptions of their internship within tourism or hospitality courses. The main purpose of this research is to gain a better understanding of what the current generation of students think about the internship process. Much has been written about the different learning models that are applicable to the education...
Empowering Women through Tourism: A Study of Kullu Valley
Sushma Rewal Chugh
Abstract: This paper examines the issue of women empowerment through tourism in Himachal Pradesh, a predominantly rural state where tourism is a flourishing industry. The tourism industry cannot be visualised without women participating actively in the growth of the industry. The role of women in informal tourism settings such as running home-stay facilities, restaurants and shacks, crafts and handicrafts, handloom, small shops...
Abstract: This paper examines the issue of women empowerment through tourism in Himachal Pradesh, a predominantly rural state where tourism is a flourishing industry. The tourism industry cannot be visualised without women participating actively in the growth of the industry. The role of women in informal tourism settings such as running home-stay facilities, restaurants and shacks, crafts and handicrafts, handloom, small shops...
Book Review: Noe, F.P., Uysal, M. & Magnini, V.P. (2010). Tourist Customer Service Satisfaction: An Encounter Approach New York: Routledge Press
John T. Mgonja & Clemson University
Provision of high quality service to customers is the central goal that all service businesses struggle to accomplish from time to time. The ability of a service provider to deliver high quality service is considered an essential strategy for success and survival in today’s competition. Service encounter is considered to be one of the factors influencing customer perceptions...
Provision of high quality service to customers is the central goal that all service businesses struggle to accomplish from time to time. The ability of a service provider to deliver high quality service is considered an essential strategy for success and survival in today’s competition. Service encounter is considered to be one of the factors influencing customer perceptions...
The Importance of ‘Social’ in Family Tourism
Heike A. Schänzel
Abstract: This paper explores the relationship between social dimensions in tourism and families. Social tourism has received increasing attention as a new form of tourism for disadvantaged families to increase their social capital. However, benefits to social relations such as strengthening social connectedness have been identified for some time within the larger family tourism...
Abstract: This paper explores the relationship between social dimensions in tourism and families. Social tourism has received increasing attention as a new form of tourism for disadvantaged families to increase their social capital. However, benefits to social relations such as strengthening social connectedness have been identified for some time within the larger family tourism...
An Insight into Stereotypical Images and Encountered Reality of South Asia as a Tourism Destination
Sonia Khan
Abstract: Destination image is a key determinant of visitation to any tourist attraction. Images can be formed as a result of continuous learning through knowledge resources, exposure to promotional media, or on account of personal experiences. National or regional destination identities are often constructed in the minds of people as holistic impressions that represent a stereotypical...
Abstract: Destination image is a key determinant of visitation to any tourist attraction. Images can be formed as a result of continuous learning through knowledge resources, exposure to promotional media, or on account of personal experiences. National or regional destination identities are often constructed in the minds of people as holistic impressions that represent a stereotypical...
Malaysia as a Food-Haven Destination: The Vision and its Sustainability
Laurence Tibere & Marcella Aloysius
Abstract: The paper uses a case study of food and culinary tourism development in Malaysia, to explore the relationship between food heritage, its economic function and tourists. Drawing on qualitative informal interviews with government officers from the Ministry of Tourism, we used an approach based upon a generalisation of knowledge in relation to food as a cultural product...
Abstract: The paper uses a case study of food and culinary tourism development in Malaysia, to explore the relationship between food heritage, its economic function and tourists. Drawing on qualitative informal interviews with government officers from the Ministry of Tourism, we used an approach based upon a generalisation of knowledge in relation to food as a cultural product...
Perceptions of Selected Attributes in Tourism Management of Music Festivals: A Case Study of Pattaya Music Festival 2012
Samart Plangpramool
Abstract: A music festival serves as a dynamic activity in tourism as it draws a large number of visitors to festival venues, creating greater tourism related businesses. According to Lea (2006) tourist studies have predominantly considered music festivals in terms of motivations of attendees or revenue generation. Stebbins (1979; 1996; 1997a;1997b) has also stated that festivals often attract targeted tourists, actively attending the event...
Abstract: A music festival serves as a dynamic activity in tourism as it draws a large number of visitors to festival venues, creating greater tourism related businesses. According to Lea (2006) tourist studies have predominantly considered music festivals in terms of motivations of attendees or revenue generation. Stebbins (1979; 1996; 1997a;1997b) has also stated that festivals often attract targeted tourists, actively attending the event...
The Relationship between Food Constraints and Destination Choice of Malaysian Muslim Travellers
Huynh Hue Linh & Frederic Bouchon
Abstract: Previous studies on destination choice mainly relied on the context of destination image, motivation of travelling and characteristics of tourism products (Theocharous & Seddighi, 2002). The issue of halal food and Muslim’s travelling behaviour remains limited in academic research. This study aims to explore food constraints of Muslim travellers while developing a theoretical framework...
Abstract: Previous studies on destination choice mainly relied on the context of destination image, motivation of travelling and characteristics of tourism products (Theocharous & Seddighi, 2002). The issue of halal food and Muslim’s travelling behaviour remains limited in academic research. This study aims to explore food constraints of Muslim travellers while developing a theoretical framework...
Visiting Friends and Relatives Travel, Host-Guest Interactions and Qualitative Research: Methodological and Ethical Implications
Robert Charles G. Capistrano
Abstract: This paper examines the methodological and ethical considerations and implications of conducting studies on ‘visiting friends and relatives (VFR) travel in the context of host-guest interactions using a qualitative approach. When reviewing the VFR travel literature, experiences are only often captured within the world-view of the tourist or traveller. Studies of VFR...
Abstract: This paper examines the methodological and ethical considerations and implications of conducting studies on ‘visiting friends and relatives (VFR) travel in the context of host-guest interactions using a qualitative approach. When reviewing the VFR travel literature, experiences are only often captured within the world-view of the tourist or traveller. Studies of VFR...