Taylor's FSLM Journals
Concept of ‘Glass Ceiling’ in the Print Media of Pakistan

@ SEARCH Journal of Media and Communication Research

Online ISSN: 2672-7080

Ushba Ismail

Abstract:

The ‘glass ceiling’ is a concept that frequently refers to barriers faced by women, who attempt or aspire to attain senior positions in any organisation. It is a barrier that prevents women in any organisation to excel or reach the top position. Print media is of vital importance as compared to other media. The concept of glass ceiling prevails strongly in the print media of Pakistan which has a less number of female staff, particularly working at higher levels and positions. Policy makers are males, therefore the policies made are based on the requirements of the male population in these organisations. The study concludes that though gender discrimination is present, there are opportunities for women as well. They will have to come forward and work towards opening the doors of this field for other women as well.

Keywords: ‘Glass Ceiling’ concept, print media, Pakistan