Izzal Asnira Zolkepli, Rehan Tariq, *Pradeep Isawasan, Lalitha Shamugam, Hasrina Mustafa

Abstract:

At the peak of the COVID-19 pandemic, research on social media in the Malaysian context focused on its benefits and overlooked its drawbacks. To investigate this, we looked at an ageing society whose psychological health was severely affected during the pandemic. This study developed a model based on the Stressor-Strain-Outcome (SSO) framework that predicts factors that prompt passive social media use in Malaysia’s ageing society during the COVID-19 pandemic. Convenient sampling was utilised to collect responses from 389 Malaysian older adults through an online survey. The direct effects of stressors, including information overload, communication overload, complexity, privacy, and fear of missing out on the strain of social media fatigue, and indirect effects on the outcome of passive social media use were investigated. For the assessment of the study model, partial least squares structural equation modelling (PLS-SEM) was applied.

Keywords: Ageing society, communication effects, COVID-19, social media usage, social media fatigue